Review Spesifikasi dan Harga Honda Brio

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Honda Brio yang akan dilaunching tidak lama lagi untuk market Indonesia mempunyai 4 Varian.

- Honda Brio S Manual
– Honda Brio S Matik
– Honda Brio E Manual dan
– Honda Brio E Matik

Honda Brio merupakan line up honda yang mempunyai isi silinder paling kecil di Indonesia. Bermain mobil Hatch Back dengan 1200 cc secara tidak langsung akan berhadapan head to head dengan Suzuki Splash, Nissan March, Hyundai i10 dan Chevrolet Spark. Sepertinya pihak Honda Indonesia mulai mencium pasar potensial dikelas mobil hatch back ber-cc kecil yang selama ini dihuni  Suzuki Splash, Nissan march , Hyundai i10 dan Chevrolet Spark. Semua ini tidak lepas dari demand pasar yang tinggi untuk mobil mobil yang mempunyai efisiensi bahan bakar, lincah dijalan dan tentu saja dengan harga yang terjangkau. Isu pemerintah yang akan memberikan pajak yg ringan untuk mobil mobil yang ber-cc kecil ikut andil memanaskan Segmen mobil hatch back 1200 cc ini ditambah lagi semakin melangitnya harga BBM setiap tahunnya.

Mampukah Honda brio menyalip atau bahkan menjadi leader dikelas hacthback 1200 cc seperti kakaknya Honda Jazz yang menjadi leader dikelasnya. Honda Brio  sebagai follower dikelas 1200 cc yg sudah di dominasi Splash dan March sepertinya akan mampu bermain dikelas ini mengingat Customer Honda adalah Customer Customer loyal. Nama besar Honda akan menjadi backbone penjualan Honda Brio ini.

Strategi apa kira kira yang akan dipakai Honda Indonesia untuk memenangkan kompetisi segmen ini. bermain di harga yang terjangkau dan bersaing atau tampil exclusif  dengan memberikan segudang fitur fitur dan tehnologi yang selama ini diterapkan disemua Line Up Honda yang pastinya akan melambungkan Harga honda brio di tanah air. Bila dilihat dari marketnya pastilah menginginkan Harga yg bersaing dengan fitur yang melimpah serta efisien BBM dan biaya perawatan yang ringan…  :) Jika Honda  bisa menjawabnya pada Honda Brio , bisa jadi Honda Brio akan menjadi lawan yang ditakuti di Segmen hacth back 1200 cc dan gelar The Best Hacth back serta leader kelas 1200 cc akan mudah diraihnya.

Berdasarkan informasi dari marketing Honda harga Brio sbb :

Brio S M/T :149jt
Brio S A/T : 159jt
Brio E M/T :160jt
Brio E A/T : 170jt

MOBIL, OTO NEWS August 3rd 2012

Honda Brio vs Hyundai i10: Comparison

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Even though both cars can be looked upon as serious competitors in a very demanding small car category, on paper the Honda Brio is a step ahead of its Korean rival in several departments

Hyundai i10

Exactly a year after the introduction of the latest generation Hyundai i10, Indian small car buyers have indeed been charmed by the arrival of a hatchback that finally possesses the true characteristics of a quintessential small ‘city car’ for Indian roads. The Honda Brio (Read : First Drive), which marks the Japanese car maker’s foray into India’s entry level hatchback space holds the potential of becoming a segment leader.

Even while the future of the Honda Brio here in India seems to look bright, Hyundai’s commanding presence in India’s automobile market cannot be ignored. With a few years head start over its Japanese competitor, the Hyundai i10 (Read : First Drive) has certainly built a strong reputation for itself as a maker of trendy looking, reliable small cars with all the necessary gadgetry that one can expect from a value for money segment that they represent.

Features like a Tilt Steering, Rear View Mirror mounted indicators, an In-Car Entertainment System with all possible connectivity options (USB, AUX, CD player) and even the option of a Sunroof makes the Hyundai i10 a very desirable small car. But being a fresh entrant in a segment well evaluated by its maker, the Honda Brio offers you most of these features, but in a far more unconventional, but rather fresh, layout. It’s ultimately up to the end user to decide which interior ‘look and layout’ among the two suits his driving needs and choose accordingly.

Moving on to performance, the Hyundai i10 with its 1197cc petrol engine produces a healthy 80 PS of power and 114 Nm of torque. But despite being the heavier of the two, the 1198cc i-VTEC petrol engine on the Honda Brio (same as the one on the Honda Jazz) gives it that extra bit of muscle, which at 88 PS of power and 109 Nm of torque makes it one of the most powerful hatchbacks till date in India.

While seating and luggage capacities are closely matched on both cars, the transparent boot lid on the Honda Brio appears to be a nice touch at first glance, but may invade privacy when over inquisitive peeping toms are in the vicinity.

Probably the only major drawback as we can see with the Hyundai i10 are its fuel efficiency figures, which runs as low as 9.37 km/ltr in the city, but shoots up to 17.27  km/ltr on the highway. The Honda Brio on the other hand returns an overall fuel efficiency in excess of 18 km/ltr, and this is where the neat packaging and overall dynamics of this new small car trump all others in the game.

Finally, in the safety department, the Hyundai i10 provides for all the basics like an ABS system and two Airbags that come as standard. While, the Brio offers all of the above, the addition of an EBD (Electronic Brake-force Distribution) system to its neatly cut body makes it an even safer car in motion.

Verdict:

The Hyundai i10 has many years behind its name, and the Honda Brio will have to do a lot of things right to establish its outright superiority as a product that offers customers more than they already have. The facts and figures are all in favour of the stunning new Honda Brio, but the experience of the i10 model and the familiarity of the Hyundai badge in India will be hard to checkmate in a single move.

MOBIL, OTO NEWS August 3rd 2012